The current social distancing measures to combat the spread of COVID-19 are essential and many companies have closed their offices and facilities, asking their employees to work from home. Whilst most will have worked from home periodically, longer periods can become difficult for some, as we miss the social norms and interactions of the workplace.
The fourth and final blog in our latest series focuses on market access strategy. This follows our evaluation of the role of real-world data (RWD) and real-world evidence (RWE) in Real-world challenges and real-world data, understanding the payer’s perspective, in Payers use real-world data cautiously, and seeing the views of both advocates and opponents of […]
Market Access functions have one major objective: to achieve rapid reimbursement (coverage, funding) at an acceptable price for their products. Over the last 10 years, we have witnessed how companies – from very small ones to large top ten corporations – try to handle this. We are certain that most companies believe they do it […]